Tags: ‘business methods’

How to successfully kickoff a new account

Whether you’re working for an agency or freelancing work, gaining the trust and confidence of a new client is exciting. You have worked hard to understand the business of a new client, their needs and their expectations. New accounts require smart and involved leadership to lay a successful foundation, so it is important to work diligently […] Read more

Why your business needs a content marketing strategy

It is easy to feel overwhelmed when working with social media, especially if you have quite a bit of content but do not have a purpose or plan for it all. You don’t want your content to go unnoticed, so simply put, without a content marketing strategy, you will feel unorganized.   The purpose of a […] Read more

10 rules of social media marketing

Knowing the basics of social media marketing can help you to create more meaningful content for your brand, as powerful content elevates your audience and engagement with each and every post. If you’re new to the world of social media marketing, just got a new job or would simply like to learn more about the subject, […] Read more

How to find the best free stock photos

Finding stock photos that uniquely fit your company or brand image can be a little challenging. Different businesses need different kinds of photos for their marketing, advertising and social media. Is free your best option, or would you pay a photographer for an amazing one-of-a-kind picture? Each project is different. If you decide that free stock photos are […] Read more

How to use Pinterest to boost blog traffic

For social media promotions, Pinterest is an undeniable source of success for your blog. The viral nature of a pin can reach a larger audience due to repins and likes, which leads to more traffic to your blog or website. Because of the way that content circulates around Pinterest, pins continue to gain attention for months […] Read more

5 benefits of social media for businesses

Social media platforms have taken over the world of marketing, offering businesses accurate data about their customers and an easy way to reach them. By giving customers a more personal experience through social media, your brand image will resonate with customers, giving you the opportunity to increase brand loyalty and grow your business. Here are 5 benefits […] Read more

Using cross promotion with your social media accounts

As you may know, having one social media account to start out with is always the best tactic when working on social media marketing. If you have maintained a reputable account with a large following and quality audience, it may be time to introduce other social media networks to your business. The best starting way to get […] Read more

Should I respond? A guide to communicating with your audience

You’ve been diligently managing your social media accounts, checking them frequently and posting regularly. Potential customers are engaging with your page. But what happens when you’re unsure how to respond? Here’s a step-by-step guide to responding to comments on social media:   1. Discover You’ve already done this step! That’s why you’re here.   2. […] Read more