Tags: ‘email marketing’

How to successfully kickoff a new account

Whether you’re working for an agency or freelancing work, gaining the trust and confidence of a new client is exciting. You have worked hard to understand the business of a new client, their needs and their expectations. New accounts require smart and involved leadership to lay a successful foundation, so it is important to work diligently […] Read more

Why your business needs a content marketing strategy

It is easy to feel overwhelmed when working with social media, especially if you have quite a bit of content but do not have a purpose or plan for it all. You don’t want your content to go unnoticed, so simply put, without a content marketing strategy, you will feel unorganized.   The purpose of a […] Read more

10 rules of social media marketing

Knowing the basics of social media marketing can help you to create more meaningful content for your brand, as powerful content elevates your audience and engagement with each and every post. If you’re new to the world of social media marketing, just got a new job or would simply like to learn more about the subject, […] Read more

How to make the most of your workday

Monday seems to be the day of planning. As a professional, you spend some time mapping out all that you need to do for the week ahead and it could become overwhelming. Typically, you have a plan to get so much accomplished, but over time you find yourself becoming distracted and procrastinating. Productivity and motivation […] Read more

Plan your social with this free content calendar

If you’re doing online marketing and don’t use a content calendar, you’re probably not benefiting as much as you could with your content marketing efforts. Social media content calendars help you plan, organize and schedule every single piece of content you publish online.   Putting all of your ideas in one place may help you and your business […] Read more

How to find the best free stock photos

Finding stock photos that uniquely fit your company or brand image can be a little challenging. Different businesses need different kinds of photos for their marketing, advertising and social media. Is free your best option, or would you pay a photographer for an amazing one-of-a-kind picture? Each project is different. If you decide that free stock photos are […] Read more

The benefits of email marketing

With the rise of social media and the Internet, you may find yourself wondering if email marketing is an effective choice for your company. The answer is simple, of course it is! When a professional manages your email lists, you are placing your digital marketing campaign into the hands of someone who will create beautiful […] Read more

Increase your email open rates with these tips

Email marketing is one of the easiest and most influential ways to reach customers. It’s a direct avenue to communicate with fans and followers. But often times, businesses may find that their open rates are lower than the reported average. Here are a few tips to increase your open rates and engage with more customers: […] Read more